“Franchising offers a swift path to business ownership,” Franchise Dictionary Magazine Publisher and Chief Editor Rose Mango wrote in the winner announcement. “Whether it’s home-based, mobile or brick-and-mortar franchise enterprises, they have taken the business landscape by storm and are showing no signs of slowing down. Furthermore, franchising has introduced a substantial array of new categories, opening up numerous exciting opportunities.
The nominations for the 100 Game Changers winners list included franchises that met the following criteria:
- Impacting veterans
- Millennials choice
- Filling a niche
- Making an impact
- Serving their community
- Creating an opportunity for aspiring entrepreneurs
Radiant Waxing checked off many of those categories. The brand’s use of proprietary soft wax, natural ingredients and hypoallergenic options help create an inclusive brand that caters to the values of today’s consumers. With 40% of its customers men, the brand also targets an underserved market to help break gender grooming stereotypes. Using a diverse product line, Radiant Waxing offers pre- and post-waxing skincare products, waxing kits and accessories that increase customer loyalty and revenue streams to make it a game changer brand.
Link to magazine page – https://fdm.franchisedictionarymagazine.com/books/yvzr/#p=86